It is not just Aamir Khan who has marketing mind, but even Shah Rukh Khan. The latter is reportedly planning for a major promotional tour. SRK's next film 'Happy New Year' will be releasing in October this year, around Diwali. While Shah Rukh has already selected an auspicious day to hit the theatres, he will also be making up momentum for the release date. Rumour mills are abuzz that SRK, along with his leading lady Deepika Padukone, will be making an appearance at several international locales, as part of promotions. Insiders say that the film will be promoted big time in the international markets. However, it remains to be seen if rest of the ensemble cast, Abhishek Bachchan, Boman Irani and Sonu Sood will also be part of international promotions for 'Happy New Year'.