Krian Media, a studio that specialises in worldwide film distribution & digital cinema technology, has signed a three back to back film deal with director Saurabh Varma at an undisclosed amount.
The first film â€œSolid Patelsâ€ is a comedy revolving around 2 Gujarati boys Tom Patel and Jerry Patel and stars Shazahn Padamsee, Shiv Pandit, Ali Asgar, Vaishali Desai, Kitu Gidwani and Manoj Joshi in pivotal roles. The film is a clean family comedy targeting all age groups.
The next film is an investigative thriller called "7 Hours to Go!" This film will be a fast paced gritty thriller, revolving around a man whose life changes in seven hours. The casting of the film is in progress. The film will go on floors in Feb 2015 while it is slated to release in Sept 2015. The film can be benchmarked with thrillers like Kahaani and A Wednesday.
The third project is a new age slice of life drama called "2GB ki life" and is about the struggles, lives and aspirations of the new generation. This film is in the new age â€œJerry Maguireâ€ meets â€œWolf of Wall Streetâ€ space, but more relevant to present times.
"It is a pleasure and a privilege to be associated with the Krian Media team, who have in-depth understanding of the film business. We have not just planned the script and the production design, but also developed the complete worldwide distribution and marketing plans, on lines of Hollywood majors, defining regions, markets and cinemas, for all 3 titles.â€ says Varma.
â€œKrian Media aims to change the dynamics for "Good Content," by taking Indian movies to NON INDIAN audiences around the world, thereby largely increasing the footprint of an otherwise smaller India release. Solid Patels is being dubbed in Mexican Spanish and will be released in over 500 screens in Mexico alone. Depending on its success, the film will travel to other Spanish speaking countries like Argentina, Peru, Uraguay, Paraguay & Columbia. This will largely increase the potential revenues particularly for Non A-lister films., said Raj Malik, Sr. Vice President Film Production & Distribution at Krian Media